A MARKETING JOURNAL
MELIN MUSINGS

Melin Musings is a blog which journals our news, alongside marketing and media learnings to share.
USING AI TO YOUR ADVANTAGE
GENERATIONAL NEW TECHNOLOGY For small businesses, the idea of integrating AI may seem like a leap into the unknown. However, when breaking down AI's core concepts and offering practical considerations for small businesses looking to embrace this transformative...
WHAT IS FRACTIONAL MARKETING?
MARKETING 101plug in experts Simply put - FRACTIONAL MARKETING is where you get expert board level expertise in marketing for a fraction of the price of hiring a full time CMO (Chief Marketing Officer). Our leaders at Melin Media are often hired to be a temporary, or...
RESEARCH INTO SOCIAL MEDIA MONETISATION
RESEARCH INTO INSTAGRAM MONETISATION A Melin Media research project outlined some key statistics for monetisation of Instagram and about the audience and potential. Building on our previous post about monetisation of instagram. .. this industry continues to grow in...
speaking at ukri circularity conference
Today our founder Jacqui Pearce was the key note speaker at a leading UKRI event on the Circular Economy in Birmingham. CIRCULARITY CONFERENCE Today our founder Jacqui Pearce was the key note speaker at a leading UKRI event on the Circular Economy in Birmingham. The...
WHAT IS A BRAND PACK?
A brand is how your customers perceive you. It is what they say about you when you are not there! It is your personality, values and indefinable nuances that help create your USP. It is much more than a logo or colour, yet these elements are rules that inform a brand...
KINGS TRUST AWARDS
MARKETING 101CELEBRATING YOUTH This week we were able to support delivery of the inaugral Welsh Awards, where 7 young people were celebrated for their achievements. The names of those who won is under wraps until April, when the national finalists will be announced....
HOW TO MAKE MONEY WITH INSTAGRAM
Instagram continues to be a leading social media platform . As of 2024, Instagram boasts over 2 billion monthly active users, making it one of the largest social platforms worldwide. This sheer volume provides a significant audience for businesses and creators looking...